Armenia to Introduce Mandatory Labeling of AI Content on Television

YEREVAN, April 7. /ARКА/. At an extraordinary session on Tuesday, the National Assembly of Armenia adopted amendments to the Law "On Audiovisual Media" in the first reading.

According to Minister of High-Tech Industry Mkhitar Hayrapetyan, broadcasters and audiovisual service providers will be required to label television content created using artificial intelligence, other digital technologies, or synthetic content accordingly. 

"Appropriate labeling must be implemented, making it clear that the content was generated using AI," Hayrapetyan said. 

He noted that the urgency of adopting the bill is driven by the rapid development of artificial intelligence and generative technologies, as well as their widespread use in the audiovisual sphere, which creates significant risks in terms of the spread of disinformation and misleading the public.

The minister noted that the proposed regulations will also protect consumer rights and prevent potential abuses. The bill's second reading is scheduled to take place within 24 hours, following a special procedure.-0-